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Home > Scenarios > Ready-Made Scenarios
Get the Latest Scoop: Hot Business Issues, Cool Scenarios™ Format
Get the scoop. The 4-1-1. In fact, get your entire organization in on the scoop and making better decisions, faster.
Get ready-made, customizable Scenarios™ based on the works of business thought leaders.
In partnership with business thought leaders and authors from Kellogg Graduate School of Business and Dearborn Trade Publishing, WisdomTools offers ready-made Scenarios. Get the best business minds, captured in our engaging, story-based Scenarios format. Now you can get your people working together to apply the best business thinking to their specific business challenges. Like all Scenarios we create, you will find yourself quickly immersed in an intriguing and relevant story, and thoughtfully exchanging views and solutions to problems with your peers.
At WisdomTools, we love to learn from big-idea books, smart people, and great stories. Now we’ve wrapped them all together into the cool, engaging environment of Scenarios. Share a scoop, and enjoy!
Scenario Scoopfuls
- Uncommon solutions to common business challenges in leadership, strategy, execution, innovation, marketing, sales, service and more
- Content from major thought leaders in business, delivered in WisdomTools’ unique, story-based, problem-centered approach
- Ready-to-go blended learning. The Scenario delivers an engaging, online collaborative learning experience, and includes a hard copy of the author’s book. Right there you have a strong solution that will generate results and great buzz. Add in a live workshop or speech by the author, and you have a total campaign!
- Great value. $50 buys 6 months’ unlimited access to a ready-made Scenario per user, and includes a copy of the author’s book, where applicable. And the cherry on top? WisdomTools staff supports your organization from start to finish. We recommend a minimum team size of 10 users, and we can easily launch hundreds of teams concurrently.
- Customizable. Hey, your world is not always vanilla. These ready-made Scenarios can be easily customized to create nearly any “flavor” you want. We’ll help you choose what level of customization you need. Here is a guide:
- Level 1: Incorporate your organization’s branding (logo, colors) and optional welcome message from your executive sponsor
- Level 2: Level 1, plus customized learning activities and resources specific to your organization
- Level 3: Levels 1 and 2, plus customized “scenes” specific to your organization
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Check back for new additions every so often.
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The Radical Leap, A Personal Lesson in Extreme Leadership by Steve Farber
Based on the best-selling business parable, The Radical Leap Scenario energizes leaders to make the leap into extreme leadership. In fact, taking a giant "L.E.A.P." forward is exactly what Farber prescribes. What exactly is an extreme leader? One who cultivates love, generates energy, inspires audacity, and provides proof. The Radical Leap is a recipient of Fast Company magazine’s Readers’ Choice Award and was named one of the ten best business books of 2004 by the on-line resource, CEO Refresher. Steve Farber is the former Vice President of the Tom Peters Company and is currently President of Extreme Leadership, Inc., an organization devoted to changing the world through the cultivation and development of Extreme Leaders in the business community. In this capacity, he has coached hundreds of clients, including Sun Microsystems, Charles Schwab, Clorox, Intel, Kraft Foods, American Medical Association, Wells Fargo, and Disney. Steve is in high demand as speaker for national and international organizations.
Contact info@wisdomtools.com for more details on this Scenario.
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Getting Them to Give a Damn: How to Get Your Front Line to Care About Your Bottom Line, by Eric Chester
Look on the front lines of your business. Standing between you and your profits are those talented, weird-looking, impossible-to-understand 16-to-24-year-olds. And if you’re not connecting with them, they are not connecting with your customers, and you are leaving all kinds of money on the table. In short, your front line is the key to your bottom line. This Scenario helps you discover what it takes to connect with these young hearts and minds, to manage and motivate them to unparalleled levels of productivity, service, and performance. But you'll also discover those management errors that you'll surely want to avoid.
Eric Chester is the premier expert on Generation Why; in fact, he coined the term. Since 1986, Eric Chester has been speaking to, and working with Generation Why youth. He has personally addressed more than two million teenagers and frequently appears on national media (ABC News 20/20, MSNBC, FoxNews, CNN, etc.) to provide commentary on those coming of age. Eric is the Founder & President of Generation Why, Inc., a training and consulting firm helping leading organizations such as Toys “R” Us, Universal Theme Parks, and Dairy Queen recruit, train, manage, motivate, and retain the very best of this new generation.
Contact info@wisdomtools.com for more details on this Scenario.
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force, by Ben McConnell and Jackie Huba
“Evangelism marketing” is the process of getting buyers to believe in a product or service so much that they are compelled to tell others about it. Learn how to develop evangelism marketing strategies and programs that will create communities of influencers who can expand and drive sales for a company. Creating Customer Evangelists has been called the “new mantra for entrepreneurial success” by the New York Times and “an absorbing read” by Harvard Business School.
Jackie Huba and Ben McConnell are the founders of Wabash & Lake, a marketing consulting firm that works to create global communities of evangelists for client companies. As former executives at an Internet marketing firm, they helped develop and expand the online marketing strategies of such Fortune 500 clients as Campbell Soup, General Mills, Eli Lilly, Procter & Gamble and Wyndham Hotels. McConnell and Huba are active speakers at national sales and marketing conferences
Contact info@wisdomtools.com for more details on this Scenario.
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The Forgotten Half of Change: Achieving Greater Creativity through Changes in Perception, by Luc de Brabandere
The pace of change in our global economy demands not only innovation, but creativity. Unlock and embrace business creativity by changing perception. With intelligence and charm, De Brabandere shows us:
- How stereotypes impede business creativity and how you can squash them
- How metaphors/analogies trap your thinking and how you can break out of them
- How questioning can lead you to organizational “Eureka” moments
- How to tell the difference between “new” ideas and really “good” ideas
Luc de Brabandere is Europe’s bestselling author on business innovation and a partner in the Boston Consulting Group, a $1 billion international strategy management consulting firm. He has consulted for several respected multinational firms and frequently conducts seminars for them, combining his knowledge of mathematics, technology, linguistics, and philosophy.
Contact info@wisdomtools.com for more details on this Scenario.
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- Mercedes and the Moose, by Daniel Diermeier
Business, it seems, has entered the age of crisis. It's almost impossible to look at the front page of the newspaper and not see a new major scandal evolving. Based on the heralded market introduction of the Mercedes A-Class, this Scenario allows you to test yourself in the context of a major corporate crisis, one that has unexpected challenges, unexpected developments, information overflow, and the need to make quick, reliable decisions in the media spotlight.
Daniel Diermeier is the IBM Distinguished Professor of Regulation and Competitive Practice and founding Director, Center for Business, Government, and Society at the Kellogg School of Management, Northwestern University. Diermeier focuses on the interaction of business and politics, crisis management, the anticipation and management of political risk, and strategic aspects of corporate social responsibility. He has lectured and consulted globally on media and issue management, activists and consumer boycotts, political strategy and regulatory management.
Contact info@wisdomtools.com for more details on this Scenario.
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- The Pentium Intel Flap, by Mohanbir Sawhney
It is not enough to deal with a crisis in customer perceptions logically and rationally; you need to treat perceptions as reality and respond to customer concerns with appropriate response strategies. Based on Mohanbir Sawhney’s case study of the Intel Pentium microprocessor, we see how a bug in the microprocessor (the floating point division error) escalated into a full-blown public relations disaster, even though Intel had corrected the error.
Mohanbir Sawhney is the McCormick Tribune Professor of Technology and the Director of the Center for Research in Technology & Innovation at the Kellogg School of Management, Northwestern University. Sawhney is a globally recognized scholar, teacher, consultant and speaker in strategic marketing, e-business and innovation. Business Week named him as one of the 25 most influential people in e-Business.
Contact info@wisdomtools.com for more details on this Scenario.
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- Medical Ethics: The Least of My Brothers, by the Poynter Center
Developed in conjunction with the Poynter Center for the Study of Ethics and American Institutions at Indiana University, this Scenario will help users explore medical ethical research issues surrounding the PHS Syphilis Study at Tuskegee.
From 1932 to 1972, 399 poor black sharecroppers in Macon County, Alabama were denied treatment for syphilis and deceived by physicians of the Unites States Public Health Service. As part of the Tuskegee Syphilis Study, designed to document the natural history of the disease, these men were told that they were being treated for "bad blood." In fact, government officials went to extreme lengths to ensure that they received no therapy from any source. Upon reading this description, the only reasonable reaction is outrage and disbelief, and the nearly inevitable judgment of the people responsible for the study is that they were racist monsters. However, as one digs deeper into the subject, one discovers that this account is a moral caricature of what actually happened. Racism certainly played a part, but so did genuine good intentions. Dichotomizing the world into moral and immoral researchers, with no middle ground, interferes with our ability to see that, in certain circumstances, even well-meaning, generally moral people (like you and me) can become involved in an immoral enterprise, and that the enterprise can have the power to sustain itself.
Contact info@wisdomtools.com for more details on this Scenario.
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- A Community Response to Hate, by WisdomTools, Inc.
A Community Response to Hate was developed by WisdomTools, Inc., as a gift for learning about diversity. The Scenario, developed by community leaders and spearheaded by WisdomTools’ employee Michael Shermis, is based on the actual hate crimes that occurred in Illinois and Indiana by white supremacist Benjamin Smith in July of 1999. WisdomTools hopes it will serve as an engaging learning and collaborative tool for communities, businesses, human rights commissions, high school civics and social studies classes, higher education academic institutions, and other community organizations.
Contact info@wisdomtools.com for more details on this Scenario.
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